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BtoC电子商务开发 影印版2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载
- 美国Microsoft公司著 著
- 出版社： 北京：北京大学出版社
- ISBN：7900629661
- 出版时间：2000
- 标注页数：394页
- 文件大小：41MB
- 文件页数：413页
- 主题词：
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图书目录
Chapter 1:Understanding Electronic Commerce1
Overview of E-Commerce1
Tour of a Sample Site4
Practice:Visiting the Sample Site5
Introduction to Commerce Server9
Review Questions13
Chapter 2:Building a Site15
Creating a Site Foundation15
Practice:Using the Site Foundation Wizard17
Creating a Site18
Practice:Creating and Testing a Site19
Working with the Server Administration Pages22
Lab 2:Creating a New Commerce Server Site25
Review Questions29
Chapter 3:Enhancing the Product Catalog31
Introducing Commerce Server Objects31
Modifying Wizard-Generated Catalog Pages36
Adding Product Search Capability38
Practice:Implementing Search by Various Parameters39
Implementing Cross-Sell42
Lab 3:Customizing Product Catalog Pages45
Review Questions49
Chapter 4:Managing a Shopping Cart51
Managing a Shopping Session51
Adding Items to a Shopping Cart54
Displaying,Updating,and Removing Items59
Implementing Price Promotions62
Practice:Implementing Price Promotions66
Implementing Upsell67
Lab 4:Implementing Upsell71
Review Questions77
Chapter 5:Processing Orders79
Understanding Order Processing79
Running the Order Processing Pipeline(OPP)83
Understanding the Plan Pipeline88
Review Questions93
Chapter 6:Checking Out95
Capturing Shopper Information95
Practice:Customizing the Shipping Page97
Computing Order Value99
Adding a Scriptor Component104
Lab 6:Adding a Scriptor Component107
Review Questions111
Chapter 7:Completing the Purchase Process113
Understanding Purchase113
Executing the Purchase OPP115
Tracking an Order117
Securing Business Transactions123
Lab 7:Tracking Order Status125
Review Questions131
Chapter 8:Tracking Shopper Information133
Using Cookies to Track Shoppers133
Practice:Using Cookies to Track Shoppers135
Using Registration Table to Track Shoppers138
Lab 8:Tracking Shoppers Using Registration Table143
Review Questions153
Chapter 9:Introducing Business-to-Business Commerce155
Business-to-Business Commerce155
Business Partner Functionality156
Lab 9:Implementing Business Partner Functionality160
Review Questions169
Appendix A:Lab and Practice Solution Files171
Appendix B:Setup Guide271
Appendix C:Microsoft Site Server 3.0 Commerce Edition Perfomrance Kit291
Glossary333
Index385